House of Wax comments on reproduction and reappropriation. Each image references a different horror film that has been remade, while also showcasing several Melbourne designers.
The series is an exploration of what makes the “Monumental Horror Image” and reflects Freud’s concept of The Uncanny – something that arises as the recurrence of something long forgotten or repressed.

It also draws heavily on Walter Benjamin’s ideas in “The Work of Art in the Age of Mechanical Reproduction”.
By reappropriating films that have already been remade, I am exploring the hypothesis that occurrences of the uncanny increase in the age of mechanical reproduction –
by subconsciously absorbing material we are more likely to find ourselves unsettled by something vaguely familiar (involuntary repetition).

I am also thinking more about my responsibility as a photographer and what I want viewers to think and feel.
Exerting power over my own anxiety by controlling the space of each image is an important personal aspect of the project, and this is what I want people to see when they look at the series – a self-portrait.
House of Wax should reflect who I am and how I see the world, as well as how I will appropriate fashion photography into my own art form.




                                                                   
Mark